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Changing the culture and experience of
elderhood by:

  • Empowering elders to have a purpose and experience life-long learning, rather than pasturing or warehousing them.
  • Viewing elders for what they can be and do, not labeling them based on their limitations.
  • Designing elder-friendly environments, from door handles to cities.
  • Integrating elders into the communities, cities, and society, rather than isolating or ghettoizing them.
  • Changing the systems, attitudes, and language of eldercare from the medical/institutional culture.

Please provide us with your email and we’ll notify you when the site is ready for visitors.

Rudy P. Friesen, MAA (ret.) FRAIC Hon FAIA

Box 102 Belair MB,
Canada R0E 0E0
204-951-2343
rudypfriesen@gmail.com